Friday, January 26, 2007

Price - The Real Question?

When you sell your home, who sets the price and at what level? How can you be sure the price is not too low…or too high?

First, as the homeowner, you set the price on your own house. The agent you choose will provide useful information to help you decide on a price, however the final decision will be yours.

To make a valid price decision, three types of accurate information are needed, all of which can be provided by your agent. They are:

  1. Recent sales prices of similar homes already sold,
  2. Prices of similar homes currently being offered For Sale, and
  3. Prices of similar houses which have been taken off the market because they didn't sell (expired listings.)

Each set of prices should play an important role in the price decision on your home. The first, homes already sold, is most important because it tells what buyers have been willing to pay for similar homes.

The second, homes For Sale now, gives you a targeted price range. These are the homes with which yours will be competing.

Finally, homes off the market tell you what buyers are NOT willing to pay for a home like yours.

Compare the condition and amenities offered by your home with those already sold and currently For Sale. The highest price for your home, one acceptable to buyers, will very likely be midway between the two.

The price you set will either help or hinder the sale of your home. As a Realtor® I have the detailed, current information on the market in your area, along with years of experience and knowledge. I will work with you to set the best price to attract buyers, and change your "For Sale" house to "Sold."

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